- ✓1 song × genre-matched editorial/curator teams
- ✓Pitch deck (PDF) + private stream for curators
- ✓Like/dislike reporting as curators respond
- ✓Prerequisite: at least 3 weeks lead time
Editorial playlist pitching. Straight to the editors.
For every release we build a pitch deck with mood, reference tracks, story and hook, and submit it to the editorial teams at Spotify, Apple Music, Deezer, Tidal and Amazon Music. We write your Spotify for Artists pitch alongside it.
What our pitch deck contains.
Pitch deck for editors
One page per track: hook, mood, three reference tracks from existing editorial playlists, the story behind the song and the release strategy.
Submission to the editorial teams
We submit by hand through the streaming services’ pitch channels, not the general form where hundreds of releases land every day.
Spotify-for-Artists pitch
Alongside it we write the text for your Spotify for Artists pitch (max. 500 characters, with matching genre and mood tags).
Placement reporting
On the Monday after release you get the results by email: which editorial playlists on Spotify and Apple Music added the track.
Four steps to a pitch.
Activate add-on
One-time $50 per song, right in the dashboard under Playlist pitching.
Fill out the brief
Short form in the dashboard: pitch text, genres, moods, similar artists and target stores. The release date must be at least 3 weeks (21 days) away.
We build the pitch
Our team turns it into the pitch deck and the texts for the streaming services’ submission forms.
Delivery & reporting
Sent through the streaming services’ pitching tools and forms, and by email directly to curators. Playlists update on Fridays; the results arrive on the Monday after release.
One fixed price, no success commission.
We take no share of streams that come from playlist placements. You pay a one-time $50 per song. Requirement: at least 3 weeks of lead time before the release date.
What editorial pitching can realistically deliver.
No serious distributor can promise you an editorial slot. But our pitches are taken seriously. The big playlists (New Music Friday, Today's Top Hits, mint, fresh finds) are especially competitive. What you should bring: a clean production, a clear story and at least 3 weeks of lead time.
No guarantee of a placement. That's decided only by the streaming services' editorial teams.
How playlist pitching works at OGRECORDS™
With editorial playlist pitching, your track doesn't end up in the general submission form. It reaches the editorial teams at Spotify, Apple Music, Deezer, Tidal and Amazon Music as a pitch deck. OGRECORDS™ builds a deck per release with hook, mood, reference tracks and the story behind the song, and submits it by hand through the right channels. We also write the text for your Spotify for Artists pitch, which runs in parallel.
Playlist pitching is an optional add-on and doesn't change your standard distribution. You pay a one-time $50 per song and no commission on streams that come in through a playlist. Your release date has to be at least 3 weeks (21 days) away. As curators respond, you see right in the dashboard who likes or passes on the song.
An editorial slot is never guaranteed, and no serious distributor can promise one. The decision rests entirely with the streaming services' editorial teams. Our pitches are taken seriously there, and if your lead time is too tight, we'll tell you honestly. How pitching fits into the rest of your release is laid out on /release-plan.
What artists ask most often.
Book the pitch in your dashboard.
You book playlist pitching per song, as long as the release date is at least 3 weeks away. No subscription, no success fee.